UGCNET17 Management Syllabus
Paper I: General Aptitude
Paper II : Management
| Unit | General Aptitude Subtopic |
|---|---|
| – | *Five questions each carrying 2 marks are to be set from each Module. |
| Unit I: Teaching Aptitude (10 Marks) |
Teaching: Concept, Objectives, Levels of teaching (Memory, Understanding and Reflective), Characteristics and basic requirements |
| Learner’s characteristics: Characteristics of adolescent and adult learners (Academic, Social, Emotional and Cognitive), Individual differences. | |
| Factors affecting teaching related to: Teacher, Learner, Support material, Instructional facilities, Learning environment and Institution | |
| Methods of teaching in Institutions of higher learning: Teacher centred vs. Learner centred methods; Off-line vs. On-line methods (Swayam, Swayamprabha, MOOCs etc.). | |
| Teaching Support System: Traditional, Modern and ICT based. | |
| Evaluation Systems: Elements and Types of evaluation, Evaluation in Choice Based Credit System in Higher education, Computer based testing, Innovations in evaluation systems. | |
|
Unit II: Research Aptitude (10 Marks) |
Research: Meaning, Types, and Characteristics, Positivism and Postpositivistic approach to research. |
| Methods of Research: Experimental, Descriptive, Historical, Qualitative and Quantitative methods. | |
| Steps of Research. | |
| Thesis and Article writing: Format and styles of referencing. | |
| Application of ICT in research. | |
| Research ethics. | |
|
Unit III: Comprehension (10 Marks) |
A passage of text be given. Questions be asked from the passage to be answered. |
|
Unit IV: Communication (10 Marks) |
Communication: Meaning, types and characteristics of communication. |
| Effective communication: Verbal and Non-verbal, Inter-Cultural and group communications, Classroom communication. | |
| Barriers to effective communication | |
| Mass-Media and Society | |
|
Unit V: Mathematical Reasoning & Aptitude (10 Marks) |
Types of reasoning. |
| Number series, Letter series, Codes and Relationships. | |
| Mathematical Aptitude (Fraction, Time & Distance, Ratio, Proportion and Percentage, Profit and Loss, Interest and Discounting, Averages etc.). | |
|
Unit VI: Logical Reasoning (10 Marks) |
Understanding the structure of arguments: argument forms, structure of categorical propositions, Mood and Figure, Formal and Informal fallacies, Uses of language, Connotations and denotations of terms, Classical square of opposition. |
| Evaluating and distinguishing deductive and inductive reasoning | |
| Analogies. | |
| Venn diagram: Simple and multiple use for establishing validity of arguments. | |
| Indian Logic: Means of knowledge. | |
| Pramanas: Pratyaksha (Perception), Anumana (Inference), Upamana (Comparison), Shabda (Verbal testimony), Arthapatti (Implication) and Anupalabddhi (Non-apprehension). | |
| Structure and kinds of Anumana (inference), Vyapti (invariable relation), Hetvabhasas (fallacies of inference). | |
|
Unit VII: Data Interpretation (10 Marks) |
Sources, acquisition and classification of Data. |
| Quantitative and Qualitative Data. | |
| Graphical representation (Bar-chart, Histograms, Pie-chart, Table-chart and Line-chart) and mapping of Data. | |
| Data Interpretation. | |
| Data and Governance. | |
|
Unit VIII: Information and Communication Technology (ICT) (10 Marks) |
ICT: General abbreviations and terminology. |
| Basics of Internet, Intranet, E-mail, Audio and Video-conferencing. | |
| Digital initiatives in higher education. | |
| ICT and Governance. | |
|
Unit IX: People, Development and Environment (10 Marks) |
Development and environment: Millennium development and Sustainable development goals. |
| Human and environment interaction: Anthropogenic activities and their impacts on environment. | |
| Environmental issues: Local, Regional and Global; Air pollution, Water pollution, Soil pollution, Noise pollution, Waste (solid, liquid, biomedical, hazardous, electronic), Climate change and its Socio-Economic and Political dimensions. | |
| Impacts of pollutants on human health. | |
| Natural and energy resources: Solar, Wind, Soil, Hydro, Geothermal, Biomass, Nuclear and Forests. | |
| Natural hazards and disasters: Mitigation strategies. | |
| Environmental Protection Act (1986), National Action Plan on Climate Change, International agreements/efforts -Montreal Protocol, Rio Summit, Convention on Biodiversity, Kyoto Protocol, Paris Agreement, International Solar Alliance. | |
|
Unit X: Higher Education System (10 Marks) |
Institutions of higher learning and education in ancient India. |
| Evolution of higher learning and research in Post Independence India. | |
| Oriental, Conventional and Non-conventional learning programmes in India. | |
| Professional, Technical and Skill Based education. | |
| Value education and environmental education. | |
| Policies, Governance, and Administration. |
| Unit – Based on Theory Topics | Management Subtopic |
|---|---|
| Unit I: Business Management and Managerial
Economics [10 Marks] |
Management: Concept, Process, Theories, and Approaches, Management Roles and Skills |
| Functions: Planning, Organizing, Staffing, Coordinating, and Controlling | |
| Communication: Types, Process, and Barriers | |
| Decision Making: Concept, Process, Techniques, and Tools | |
| Organisation Structure and Design: Types, Authority, Responsibility, Centralisation, Decentralisation, and Span of Control | |
| Managerial Economics: Concept & Importance | |
| Demand analysis: Utility Analysis, Indifference Curve, Elasticity & Forecasting | |
| Market Structures: Market Classification & Price Determination | |
| National Income: Concept, Types, and Measurement | |
| Inflation: Concept, Types, and Measurement | |
| Business Ethics & CSR | |
| Ethical Issues & Dilemma | |
| Corporate Governance | |
| Value-Based Organisation. | |
| Unit II: Organizational Behaviour [8 Marks] |
Organisational Behaviour: Significance & Theories |
| Individual Behaviour: Personality, Perception, Values, Attitude, Learning, and Motivation | |
| Group Behaviour: Team Building, Leadership, Group Dynamics | |
| Interpersonal Behaviour & Transactional Analysis | |
| Organizational Culture & Climate | |
| Work Force Diversity & Cross-Culture Organisational Behaviour | |
| Emotions and Stress Management | |
| Organisational Justice and Whistle Blowing | |
| Unit III: Human Resource
Management [12 Marks] |
Human Resource Management: Concept, Perspectives, Influences, and Recent Trends |
| Human Resource Planning, Recruitment and Selection, Induction, Training, and Development | |
| Job Analysis, Job Evaluation, and Compensation Management | |
| Strategic Role of Human Resource Management | |
| Competency Mapping & Balanced Scoreboard | |
| Career Planning and Development | |
| Performance Management and Appraisal | |
| Organization Development, Change & OD Interventions | |
| Talent Management & Skill Development | |
| Employee Engagement & Work Life Balance | |
| Industrial Relations: Disputes & Grievance Management, Labour Welfare and Social Security | |
| Trade Union & Collective Bargaining | |
| International Human Resource Management: HR Challenge of International Business | |
| Green HRM. | |
| Unit IV: Managerial Accounting [6 Marks] |
Accounting Principles and Standards, Preparation of Financial Statements |
| Financial Statement Analysis: Ratio Analysis, Funds Flow and Cash Flow Analysis, DuPont Analysis | |
| Preparation of Cost Sheet, Marginal Costing, Cost-Volume Profit Analysis | |
| Standard Costing & Variance Analysis | |
| Unit V: Financial Management [14 Marks] |
Financial Management: Concept & Functions |
| Capital Structure: Theories, Cost of Capital, Sources, and Finance | |
| Budgeting and Budgetary Control: Types and Process, Zero-base Budgeting | |
| Leverages: Operating, Financial and Combined Leverages, EBIT–EPS Analysis, Financial Breakeven Point & Indifference Level. | |
| Value & Returns: Time Preference for Money, Valuation of Bonds and Shares, Risk and Returns | |
| Capital Budgeting: Nature of Investment, Evaluation, Comparison of Methods, Risk and Uncertainty Analysis | |
| Dividend: Theories and Determination | |
| Mergers and Acquisitions: Corporate Restructuring, Value Creation, Merger Negotiations, Leveraged Buyouts, Takeover | |
| Portfolio Management: CAPM, APT | |
| Derivatives: Options, Option Payoffs, Option Pricing, Forward Contracts & Future Contracts | |
| Working Capital Management: Determinants, Cash, Inventory, Receivables and Payables Management, Factoring | |
| International Financial Management, Foreign exchange market. | |
| Unit VI: Strategic Management [5 Marks] |
Strategic Management: Concept, Process, Decision & Types |
| Strategic Analysis: External Analysis, PEST, Porter’s Approach to Industry Analysis | |
| Internal Analysis – Resource-Based Approach, Value Chain Analysis | |
| Strategy Formulation: SWOT Analysis, Corporate Strategy – Growth, Stability, Retrenchment, Integration, and Diversification | |
| Business Portfolio Analysis – BCG, GE Business Model, Ansoff’s Product Market Growth Matrix | |
| Strategy Implementation: Challenges of Change, Developing Programs, McKinsey 7s Framework | |
| Unit VII: Marketing Management [15 Marks] |
Marketing: Concept, Orientation, Trends, and Tasks, Customer Value and Satisfaction |
| Market Segmentation, Positioning, and Targeting | |
| Product and Pricing Decision: Product Mix, Product Life Cycle, New Product Development, Pricing – Types, and Strategies | |
| Place and Promotion Decision: Marketing Channels and Value Networks, VMS, IMC, Advertising, and Sales Promotion. | |
| Consumer and Industrial Buying Behaviour: Theories and Models of Consumer Behaviour | |
| Brand Management: Role of Brands, Brand Equity, Equity Models, Developing a Branding Strategy, Brand Name Decisions, Brand Extensions and Loyalty | |
| Logistics and Supply Chain Management: Drivers, Value Creation, Supply Chain Design, Designing and Managing Sales Force, Personal Selling | |
| Service Marketing: Managing Service Quality and Brands, Marketing Strategies of Service Firms | |
| Customer Relationship Marketing: Relationship Building, Strategies, Values, and Process | |
| Retail Marketing: Recent Trends in India, Types of Retail Outlets | |
| Emerging Trends in Marketing: Concept of e-Marketing, Direct Marketing, Digital Marketing, and Green Marketing | |
| International Marketing: Entry Mode Decisions, Planning Marketing Mix for International Markets. | |
| Unit VIII: Business Statistics and Operations
Management [10 Marks] |
Concept, Measures of Central Tendency and Dispersion, |
| Probability Distribution – Binomial, Poisson, Normal, and Exponential | |
| Data Collection & Questionnaire Design | |
| Sampling: Concept, Process, and Techniques | |
| Hypothesis Testing: Procedure | |
| T, Z, F, Chi-square tests | |
| Correlation and Regression Analysis | |
| Operations Management: Role and Scope | |
| Facility Location and Layout: Site Selection and Analysis, Layout Design and Process | |
| Enterprise Resource Planning: ERP Modules, ERP Implementation | |
| Scheduling: Loading, Sequencing, and Monitoring | |
| Quality Management and Statistical Quality Control, Quality Circles, Total Quality Management – KAIZEN, Benchmarking, Six Sigma | |
| ISO 9000 Series Standards | |
| Operation Research: Transportation, Queuing Decision Theory, PERT/CPM. | |
| Unit IX: International Business and Information Technology (IT) [10 Marks] |
International Business: Managing Business in the Globalization Era |
| Theories of International Trade | |
| Balance of Payment | |
| Foreign Direct Investment: Benefits and Costs | |
| Multilateral Regulation of Trade and Investment under WTO | |
| International Trade Procedures and Documentation | |
| EXIM Policies | |
| Role of International Financial Institutions: IMF and World Bank | |
| Information Technology: Use of Computers in Management Applications; MIS, DSS | |
| Artificial Intelligence and Big Data | |
| Data Warehousing, Data Mining, and Knowledge Management – Concepts Managing Technological Change. | |
| Unit X: Entrepreneurship
Development [10 Marks] |
Entrepreneurship Development: Concept, Types, Theories, and Process, Developing Entrepreneurial Competencies |
| Intrapreneurship: Concept and Process | |
| Women Entrepreneurship and Rural Entrepreneurship | |
| Innovations in Business: Types of Innovations, Creating and Identifying Opportunities, Screening of Business Ideas | |
| Business Plan and Feasibility Analysis: Concept and Process of Technical, Market, and Financial Analysis | |
| Micro and Small Scale Industries in India | |
| Role of Government in Promoting SSI | |
| Sickness in Small Industries: Reasons and Rehabilitation | |
| Institutional Finance to Small Industries: Financial Institutions, Commercial Banks, Cooperative Banks, Micro Finance. |