📊 4 V’s of Big Data

🔷 The four V’s are the distinctive features of Big Data:

📊 Volume – Refers to the massive amount of data generated from various sources like customer transactions, emails, social media.

🧩 Variety – The data comes in multiple formats: structured (databases), semi-structured (XML, JSON), and unstructured (texts, videos, emails, etc.).

⚡ Velocity – The speed at which new data is generated and needs to be processed for real-time or near real-time insights (e.g., live customer behavior tracking).

✔️ Veracity – The trustworthiness and quality of the data, which affects decision-making accuracy in analytics.