Course Content
International Business: Managing Business in the Globalization Era
International Business: Managing Business in the Globalization Era
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🌍 Introduction to International Business
🌐 Global Economic Corridors
Theories of International Trade
Theories of International Trade
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🌐 Outcomes of International Trade
📘 Theory of Absolute Advantage | 📅 1776 | 👤 Adam Smith
📘 Theory of Comparative Advantage | 📅 1817 | 👤 David Ricardo
⚖️ Absolute Advantage vs Comparative Advantage Theory
🏛️ Neo-Mercantilism
📘 Factor Endowments Theory | 📅 1933 | 👤 Eli Heckscher & Bertil Ohlin
📘 Country Similarity Theory | 📅 1961 | 👤 Stefan Linder
📊 Tools and Measures of Trade Performance
Balance of Payment
Balance of Payment
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💰 Balance of Payments (BoP)
Foreign Direct Investment: Benefits and Costs
Foreign Direct Investment: Benefits and Costs
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🌐 Introduction to Foreign Direct Investment (FDI)
📘 OLI Framework | 📅 1970s | 👤 John Dunning
📈 FDI Confidence Index
🏗️ Greenfield Investment
🛒 FDI in multi-brand retail trading (MBRT)
⚖️ FDI vs Licensing?
Multilateral Regulation of Trade and Investment under WTO
Multilateral Regulation of Trade and Investment under WTO
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📘 Trade Concepts and Terminology
🌐 Introduction to World Trade Organisation (WTO)
🤝 World Trade Organization (WTO) Ministerial Conferences
📜 WTO Principles and Trade Policies
🌏 Shanghai Cooperation Organization (SCO)
📌 Characteristics of Free Trade
🤝 Economic Integration Between Countries
📄 Case Study: Multilateral Regulation for Prescription Drugs
International Trade Procedures and Documentation; EXIM Policies
International Trade Procedures and Documentation; EXIM Policies
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📚 Terms of Trade
🌍 Factors for Entry into International Trade
🏛️ United Nations Conference on Trade and Development (UNCTAD)
📉 International Trade – Dumping and Anti-Dumping Practices
📄 Substantive Documents Used in Foreign Trade
📜 EXIM Policies
📑 Custom Clearance Documents for Export from India
Role of International Financial Institutions: IMF and World Bank
Role of International Financial Institutions: IMF and World Bank
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💹 Major Developments in the International Monetary System
🏛️ The Bretton Woods Conference
🌐 International Monetary Fund (IMF)
🌐 International Development Association (IDA)
🏦 IMF and World Bank Facilities Available to Member Countries
Information Technology: Use of Computers in Management Applications; MIS, DSS
Information Technology: Use of Computers in Management Applications; MIS, DSS
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💡 Role of Technology in Modern Business Enterprises
🧭 Technology Life Cycle (TLC) Theory
📘 MIS (Management Information System) Overview
📘 Components of MIS (Management Information System)
🧠 MIS Decision Making
🔄 Processing Functions in an Information System (IS)
Artificial Intelligence and Big Data
Artificial Intelligence and Big Data
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🤖 Case Study – Impact of AI on Workforce
🧠 Artificial Intelligence (AI) Overview
🧠 AI Techniques
📈 AI for predictive analysis
🧠 AI Simulation
🧠 AI – Case-Based Reasoning (CBR)
📊 4 V’s of Big Data
📈 Business Intelligence (BI)
🏭 Industrial Revolution (Industry 4.0)
Data Warehousing, Data Mining, and Knowledge Management – Concepts Managing Technological Change.
Data Warehousing, Data Mining, and Knowledge Management – Concepts Managing Technological Change.
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🏢 Data Warehousing Overview
🔍 Characteristics of Data Warehousing
📈 Data Warehousing Stages
🛠️ Data Warehousing Tools
⛏️ Data Mining
📚 Knowledge Management System
💻 Case Study: Managing Technological Change
Unit IX: Test Your Knowlege
Unit IX: Test Your Knowlege
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🔥 Rapid Fire: International Business and Management Information Systems
Unit IX: International Business and Management Information Systems

📊 Tools and Measures of Trade Performance

1. 📊 The Balassa Index

The Balassa Index, also known as the Revealed Comparative Advantage (RCA) Index, is a widely used tool to measure:

  • 📦 How strongly a country is specialized in exporting a specific commodity,

  • 🌐 Compared to the world average export performance in that same commodity.

🧮 It is calculated as:

  • ✅ If RCA > 1 → the country has a revealed comparative advantage in that product.

  • ❌ If RCA < 1 → the country has a disadvantage.

2. 📈 The Competitiveness Index

The Competitiveness Index refers to a comprehensive measure of a country’s ability to provide:

  • 📊 High levels of productivity

  • 📈 Economic growth

  • 💰 Prosperity for its citizens

🌍 The most widely recognized form of this is the Global Competitiveness Index (GCI) published by the World Economic Forum (WEF).

 

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