Course Content
Intrapreneurship
Intrapreneurship: Concept and Process
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Innovations in Business
Innovations in Business: Types of Innovations, Creating and Identifying Opportunities, Screening of Business Ideas
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Business Plan and Feasibility Analysis
Business Plan and Feasibility Analysis: Concept and Process of Technical, Market, and Financial Analysis
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Role of Government in Promoting SSI
Role of Government in Promoting SSI
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Sickness in Small Industries
Sickness in Small Industries: Reasons and Rehabilitation
0/1
Institutional Finance to Small Industries
Institutional Finance to Small Industries: Financial Institutions, Commercial Banks, Cooperative Banks, Micro Finance.
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Unit X: Entrepreneurship Development

Rural entrepreneurs face a unique set of challenges that stem largely from limited infrastructure, lack of exposure, and insufficient support systems. Among the options given, the most direct and pressing problems are:

  • b. Inability to market their products and services
    Marketing is a major hurdle in rural areas due to poor connectivity, lack of branding skills, limited access to digital platforms, and low customer reach. This restricts the ability of rural entrepreneurs to grow and scale their businesses.

  • c. Lack of comprehensive training on required skills
    Many rural entrepreneurs lack formal education or training in areas like finance, marketing, technology, and operations. Without skill development programs or entrepreneurial training, their ability to run a successful venture is limited.